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OverviewNature of WorkKnowledge AreasSkills Utilized
Job ActivitiesAbilitiesJob ConditionsWork SatisfactionEducation/Training

Job Activities

Learn about the most important job activities for Marketing Managers. Also, find out how proficient you have to be in each job activity.
Importance*More Info
1.Communicating with Persons Outside Organization86
Communicating with Supervisors, Peers, or Subordinates86
3.Establishing and Maintaining Interpersonal Relationships85
Making Decisions and Solving Problems85
5.Interacting With Computers84
6.Getting Information83
7.Organizing, Planning, and Prioritizing Work82
8.Selling or Influencing Others81
9.Judging the Qualities of Things, Services, or People79
10.Processing Information78
* Importance out of 100

Score Key
  Importance for success in this profession
  Level of proficiency needed

Job Activity Scores

Communicating with Persons Outside Organization
Communicating with people outside the organization, representing the organization to customers, the public, government, and other external sources. This information can be exchanged in person, in writing, or by telephone or e-mail.
86
78
Have little contact with people outside the organizationMake standard presentations about available servicesPrepare or deliver press releases
Communicating with Supervisors, Peers, or Subordinates
Providing information to supervisors, co-workers, and subordinates by telephone, in written form, e-mail, or in person.
86
69
Write brief notes to othersReport the results of a sales meeting to a supervisorCreate a videotaped presentation of a company's internal policies
Establishing and Maintaining Interpersonal Relationships
Developing constructive and cooperative working relationships with others, and maintaining them over time.
85
75
Exchange greetings with a coworkerMaintain good working relationships with almost all coworkers and clientsGain cooperation from a culturally diverse group of executives hostile to your company
Making Decisions and Solving Problems
Analyzing information and evaluating results to choose the best solution and solve problems.
85
75
Determine the meal selection for a cafeteriaSelect the location for a major department storeMake the final decision about a company's 5-year plan
Interacting With Computers
Using computers and computer systems (including hardware and software) to program, write software, set up functions, enter data, or process information.
84
52
Enter employee information into a computer databaseWrite software for keeping track of parts in inventorySet up a new computer system for a large multinational company
Getting Information
Observing, receiving, and otherwise obtaining information from all relevant sources.
83
61
Follow a standard blueprintReview a budgetStudy international tax laws
Organizing, Planning, and Prioritizing Work
Developing specific goals and plans to prioritize, organize, and accomplish your work.
82
75
Organize a work schedule that is repetitive and easy to planPlan and organize your own activities that often changePrioritize and plan multiple tasks several months ahead
Selling or Influencing Others
Convincing others to buy merchandise/goods or to otherwise change their minds or actions.
81
68
Convince a coworker to assist with an assignmentDeliver standard arguments or sales pitches to convince others to buy popular productsDeliver major sales campaign in a new market
Judging the Qualities of Things, Services, or People
Assessing the value, importance, or quality of things or people.
79
63
Determine whether to remove a tree that has been damagedDetermine the value of property lost in a fireEstablish the value of a recently discovered ancient art work
Processing Information
Compiling, coding, categorizing, calculating, tabulating, auditing, or verifying information or data.
78
63
Tabulate the costs of parcel deliveriesCalculate the adjustments for insurance claimsCompile data for a complex scientific report